British actress, singer and TV presenter Denise van Outen has partnered with Benefit for its 2016 Bold Is Beautiful campaign, which will see the beauty brand donating 100% of profits from its brow wax services during May to charities Look Good Feel Better and Refuge.

Van Outen will lead the initiative with a march through central London on May 8, and commented 'Our incredible UK charity partners, Look Good Feel Better and Refuge, support women and children undergoing serious times of adversity and help them to regain a sense of self and wellbeing. I've had the pleasure of meeting some of these women and have been humbled by their experiences. I urge everyone to get involved as we attempt to raise as much money as possible for this amazing cause!'.